The 10xScaling course was created with the objective to make you "startup-ready" and develop into future leaders of the startup ecosystem.

Stories from

Binny Bansal

Co-founder, Flipkart, xto10x

Rahul Chari

Co-founder, PhonePe

Vidit Aatrey

Co-founder, Meesho

Ankit Nagori 

Co-founder, Curefoods

Neeraj Aggarwal

Co-founder, xto10x

Saikiran Krishnamurthy

Co-founder, xto10x

Abhay Hanjura

Co-founder, Licious

Vivek Gupta

Co-founder, Licious

Vignesh Kumar

Waycool Foods

Priy Ranjan

Co-founder, Shopflo

Deepak Rajanna

xto10x, Ex-Flipkart

Vakul Agarwal

Licious

Ramya Segar

xto10x, Ex-Myntra, Ola

Arun Vigneswaran

xto10x, Ex-Flipkart

Himanshu Kanwar

xto10x, Ex-Unilever

MODULE 1

DNA of a successful startup

Gain a clear understanding of how startups operate in contrast to big companies. This module serves as the fundamental building block for the rest of the course.

MODULE 2

Strategy in startups: In search for the next 10x

Discover how Flipkart's business design evolved and the key takeaways for your own business strategy. Learn how to navigate your business towards your next 10x growth by understanding your PMF, TAM and P&L shape

MODULE 3

Execution at scale: Lighting up Diwali for a billion indians

Uncover the story behind Flipkart's first Big Billion Day in 2014 and the strategies they employed to scale up and overcome challenges. Gain valuable insights from successful startups and learn how to align strategy and execution using Objectives and Key Results (OKRs)

MODULE 4

Innovation in startups: Building scalable products

Learn from PhonePe's success to identify and implement effective strategies for ecosystem innovations. Develop customer-centric capabilities, execute innovative ideas, and create a constant flow of creative solutions using practical frameworks.

MODULE 5

Branding in startups: Breaking into the limelight

Explore Licious' remarkable marketing insights and scaling journey. Uncover the potential of a direct-to-consumer (D2C) model, gain valuable insights into growth marketing strategies, and discover the art of effectively utilizing data for accelerating business growth.

MODULE 6

Building a startup that employees love

Unveil the influence of culture on startup success, measuring its impact and identifying factors for creating a beloved workplace. Capture organizational values through a PRD approach and explore Meesho's journey of scaling with a positive culture.

MODULE 7

Secrets for succeeding at a startup

Learn valuable secrets from experienced startup leaders who successfully transitioned from big companies. Their insider tips will help you improve your own transition and boost your chances of success in the startup world.

"10xScaling is designed such that it inspires you to think about and try to solve real world problems. Hearing from founders is 10x (no pun, maybe) more valuable than closed door classroom talks. One of the most value additive courses I have enrolled in."

Anant Gupta

IIM Bangalore'23

"The 10xScaling course gave me practical advice on how to scale a startup, and now I'm eager to dive into the startup world and be more involved."

Jay Patel

IIM Bangalore'23

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